Feelings and marketing
— July 16 2009
I’d like to share a couple of videos carefully engineered to produce an emotional response in their viewers.
I find it hard to communicate, in only a few seconds in the first video, so many feelings and situations. The quick series of clips recall very personal moments, while the speech reinforces the sincere atmosphere.
The first one is a several year old spot from BMW, taken from Issaac Asimov’s I, Robot:
The second one comes from Mary Schmich, a Chicago Tribune writer. Very inspirational, too. I wish I could do something as colorful: