Quote: Ideas and money
— September 18 2009
It all begins with an idea (ideas make money: money doesn’t make ideas) and you respond to that idea, using your knowledge to present it in most seductive, engaging manner possible.
Fernando Gutiérrez, partner of Pentagram
Makes me think of how innovation gets forgotten with the everyday processes in corporations, trying to dominate the complexity of growth.
You certainly can’t buy innovation. Hiring the right people and encouraging creativity over processes seem to be the only way to go.